William Gholson’s Tips for Cheaper Boat Owning

It’s no secret that owning a boat can be costly. One mistake often made is that people assume they can simply buy the boat and have their fun, then they feel blindsided by all of the extra costs. While some costs can’t really be avoided, it is good to be aware of a few simple tips to help reduce the overall annual cost of owning a boat. Take it from William Gholson, a long-time boat supply salesman, who knows all too well that many repairs come from not taking the initial time to take care of your boat.

First of all, wash it. You wash your car, clean your house, scrub your body, so wash your boat when you pull it out of the water. Getting all that grime off it can do wonders for your boat. Saltwater is especially corrosive, so spray that outboard off each time you get out.

Second, make sure lines are securely fastened when docking and storing your boat. If docked, throw a few buoys off the side to prevent damage from the dock. Check lines and covers to be sure there is no excess wear.

Lastly, invest in quality products. The upfront cost may be a bit higher, but some things shouldn’t be cheap. Pre-owned boats will always require more maintenance, but when maintained properly, they can be just fine.

There is plenty of good advice and great products out there for preventative maintenance. As long as you invest a little time and aren’t afraid to spend a little more up front, you’ll be on the right track. There will always be issues with a boat, but hopefully you can avoid a few trips to William Gholson’s Marine Supply!



History and Halloween – William Gholson’s Paranormal Pastime

For those that know him, it is no secret that William T. Gholson is extremely passionate about a few specific things: his family, boating, racing, and Halloween. There is something about Halloween that gets him acting like a kid again. It isn’t just the costumes or the tricks and treats; it is the history.

San Antonio has a lot to offer for those with spooky tendencies come fall. There are haunted houses, festivals, themed family events at the botanical gardens and Sea World, shows, and mazes, but a lot of these can be found all over the country. The best area-specific activity is ghost tours.

Though it is a modern city in many ways, San Antonio has deep history – the Alamo is only one well-known part. Ghost tours, however, take you through cemeteries, hotels, hanging trees, and various other locations that have a dark and deadly history in one of the most haunted cities in the country. Some locations are the sites of legends, while others are steeped in historical fact…and uneasy spirits.

Feeling this unique connection to the history of his city, William Gholson got hooked on Halloween and ghost tours at a young age. He wanted to learn as much about his hometown as possible, and this was a visceral, chilling way to do so. Gholson actually met his wife on one of these tours (she was the guide), and they have raised their two daughters to have a curious appreciation for the past. Who says history can only be learned from books?

Source: http://visitsanantonio.com/english/Trip-Ideas/Halloween-Thrills-Chills

William Gholson’s Top 5 Boat Accessory Purchases

As a boating enthusiast and experienced boat supply salesman, William T. Gholson knows what he is talking about when it comes to buying things for your boat. As any boat owner is sure to know – or will soon find out – owning a boat is not cheap. You’ll be investing time and money into that beautiful piece of marine freedom as long as you own it, but you don’t have to just spend that money on upkeep and docking fees. While there are many lists from different boating professionals that include necessary maintenance and safety items, here are five of Gholson’s favorite “fun” purchases for boat owners.

According to the list of top purchases from West Marine stores across the U.S., America already agrees with William Gholson that to maximize a day full of fun with family and friends, you need two things:

Airhead Viper Tube – this thing has a set of two recessed seats and it flies across that water

Magma Cabo Gas Grill – portable, durable, and the stainless steel won’t corrode

For the fishermen on the water, these next two items are a must:

Canyon Cooler’s Ultimate Fishing Station – complete with four rod holders, a drink holder, and an accessory pouch outside; a separate basket and a light inside

Aqua-Vu Underwater Camera Adapter System – go beyond sonar fish finders with this camera to scope out your fishing options

And with so much fun on the water, you may come back a little late and find a use for an LED trailer kit that mounts to the trailer for easier extraction in the dark.

So, if you’re tired of buying PFDs and boat covers, take it from William Gholson and just buy something fun.

Source: http://www.boatingmag.com/gear/worlds-top-ten-marine-accessories, https://canyoncoolers.com/news/ultimate-fishing-station-from-canyon-coolers-comes-completely-hooked-up/


William Gholson – How To Buy Used Auto Parts Smart

William Gholson deals with auto parts in the San Antonio area. As an expert mechanic, he has an eye for good deals involving rare car parts. The story usually goes something like this: someone has a car problem that requires replacing a part in their vehicle, they call a dealership, only to be told a ridiculous price that leaves them gasping.

Some parts carry a 5000% profit margin, which is obviously ridiculous. Now granted that we are talking about rare parts in this example, profit margins in the high hundreds are common place across the board, which means that you could still end up paying five, six or seven times more than the true value of that part.

Do Your Research and Always Verify

Googling prices and dealerships on the Internet is what research looks like these days, and for good reasons. If something is available, somewhere, anywhere, there is a very high probability for you to find it on the Internet. Verification is crucial – always make sure to check the part’s number before completing the purchase.

A Little Bit of Haggling is Okay

Haggle a bit, whenever there is an opportunity, but stay polite throughout the process. Junkyards are usually willing to match the prices of other local businesses. Never lie, however, as they can easily verify that on the Internet.

Be Very Careful About Rare Parts

If you find something online that could be a really rare part, always check it out in person.

William Gholson often buys rare car parts online and in the local auto part dealer communities.




Getting to “Yes” – A Salesman’s Guide

When you’re trying to sell items or services, it’s easy to fall into the “sales mode” trap. “Sales mode” implies that there is a different way of interacting with individuals when you’re trying to get them to buy something than when you’re interacting with them in a friendly, fun setting.

Speak to your customers as if they are your friends and family. Don’t try to use a different tone or a different set of vocabulary based on the fact that they’re in your store trying to buy something from you. Customers can smell a sales pitche and “sales mode” a mile away. They become resistant when they feel they are being sold to. Talk to them in a normal, appropriate manner so that they feel comfortable and understand that you are really trying to help them solve their problem, not sell them products to boost your numbers.

As in any normal interaction outside the shop, you want to pay attention to what the customer isn’t saying and how they’re speaking to you. Many sales people focus solely on their next line in their sales pitch that they forget there’s another person on the other side of the interaction.

William Gholson is an experienced salesman working for an auto parts store in San Antonio, Texas. He has worked with many people who need help fixing or maintaining their cars. An experienced mechanic in his own right, Gholson has the knowledge to help people in his community find the right part for their needs.


How to Make the Sale – Sell With Questions

As a salesman, it’s your job to get your customers the products or services they need in the most convenient and quick manner possible. It’s not your job to convince them that they need your products or services. You may have the salesman skills to convince people to buy things from you or your store, but the vast majority of customers come to you in need of a specific item or items—at the very least, they have a problem they need you to solve for them.

The first step in making the sale is to listen. Obviously, you should introduce yourself and your company and explain the basics of what you can do for the customer, but you want to avoid going on a long pitch about all of your great products and services in the first minute of your sales interaction. Avoid reciting your sales pitch to your customer the moment they walk into the store. What could you possibly tell them that will solve their problems? You don’t even know what they are yet.

The next step is to sell with questions, not answers. Ask your customer plenty of questions so that you can understand what brought them into your store at this particular moment. Ask them questions with no ulterior motives or hidden agenda. Ask questions because you’re curious.

William Gholson has twenty years of experience working in sales. He works for an auto parts store in San Antonio, Texas, and works on his cars in his spare time.


Life of a Salesman – A Few Laws of Selling Things

Salesmen and women work in many different ways to sell their customers their products any way they can. There is a huge difference between getting people into your store and making the sale. From the time that customers contact you to when they pay you, as a salesman, you have to make the customer feel as comfortable as possible, so they trust you enough to buy your products. The name of the game is trust and comfort. Here are a few laws you have to employ to consistently sell products to customers:

  • Pretend you’re on a first date with you customer. Ask questions, get to know them, and present yourself as an all-around nice guy or gal. Find out what your customer is looking for. Ask them about their present situation, and see if you can suggest products that will help them solve their problems.
  • Speak to your customers as if they’re a friend or family member. There’s no such thing as “sales talk” anymore. Speak to your customers as if they are your friend so that they immediately get the impression that they can trust you. Using ham-handed persuasion clichés is outdated and insincere.

William Gholson is an auto parts salesman in San Antonio, Texas. He has worked at the same auto parts store for twenty years and loves fixing cars and boats. Gholson has long mastered the art of sales and hopes to continue his work long into the future. Gholson still lives in San Antonio with his wife and two children.